Dream
2010
H55 designed the visual identity for Dream, a multi-label furniture design store.
To represent the idea of furniture and interior spaces, the universal 'house' symbol was selected to represent the 'D' for 'DREAM'. Inspired by Gerhard Richter's painting '4900 Colours', we also created a landscape of 'houses' in random colours for the identity's supporting graphics, to suggest Dream's distinctive open mindedness towards new up and coming brands and interior ideas.



